Coaches Program Sponsorships
Be the Team Behind the Team
Your sponsorship of What to Say Coaches fuels a movement—empowering coaches and strengthening young athletes from the inside out.
All coaches program sponsorships are filled for 2026. Please check out our other programs or reach out to us to discuss other coach-centered opportunities.
Eating disorders impact young athletes at the same rates as concussions.
Coaches are one of the most powerful influences on young athletes—their words about body, weight, and food can either fuel confidence or feed risk.
With your sponsorship, you equip coaches to protect young athletes while showing families that your brand stands for health, belonging, and every kid’s right to play.
WithAll is 100% funded by individuals, families, and businesses.
What is What to Say Coaches?
What to Say Coaches is a free, evidence-based training that equips athletic coaches with practical language and strategies to build positive body image, healthy relationships with food and exercise, and strong performance in young athletes. WithAll is a nonprofit recognized nationally for leading eating disorder prevention—partnering with top athletic organizations and experts to equip coaches, parents, and athletes at every level.
For Coaches of Kids
For Coaches of Teens
Message from Jessie Diggins, Olympic Nordic Skiing Gold Medalist:
“It’s up to all of us to understand eating disorders and what we can do to reduce the risk factors to keep everyone in a great relationship with food and their body.
I can personally attest to how having coaches who have taken the time to educate themselves has been a huge part in helping me with my recovery and helping me fuel a lifelong healthy career.
Please check out the sponsorship opportunities below to learn how you can help with this important work through What to Say Coaches.“
Proven Impact
If your company wants to make a lasting difference for young athletes and their families, especially in the critical area of mental health, WithAll is the partner to help you create the biggest impact.
Policy Impact
National Reach
Expert Guidance
What Coaches Are Saying
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There can be negative associations with certain foods. We all have done it! I working with kids I became more aware of the problem and developed a more comprehensive view of the issues. The program was transformative for me and how I approach coaching.EvanMiddle School Coach -
It’s a great coach's tool for building healthy relationships with food and body. I became more aware of word and food choices. As a team, I really liked the last week and how the focus on everyone’s uniqueness adds to the team as a whole.AllieMiddle School Coach -
We are all busy and there is mis-messaging all over the place when it comes to food, health and our children. It’s great to have a trusted organization to give us talking points, activities and a plan for our young athletes. Educating them from the start on good choices will set the expectations for later in life.StephAthletic Trainer
Sponsorship Levels & Benefits
What Sets WithAll’s Sponsorship Apart?
When you sponsor WithAll programs, your brand is aligned with a mission families deeply trust: supporting kids’ mental health, positive body image, and healthy relationships with food and exercise. That trust makes our reach more meaningful — and more valuable to you.
High-Impact Channels
WithAll’s average 5.57% social media engagement rate and 45% email open rate far exceed industry benchmarks (1–3% for social, 25–28% for nonprofit email).
Expansive Audience
Beyond reaching hundreds of thousands, our deeply engaged audience ensures your brand is noticed—not just scrolled past. Even at the entry sponsorship level, your brand connects with 4,000+ committed supporters—nearly 29 times the reach of a typical event audience.
Targeted Visibility
Sponsors have the opportunity to help shape WithAll’s social and Google ad campaigns, ensuring your brand reaches the right audience through the lens of a trusted nonprofit.
Proudly sponsored by:
Coaches Program Lead Sponsor
$15,000
Through What to Say Coaches, we equip youth and teen coaches with courses and resources that foster healthy food and body relationships on and off the field.
As Lead Program Sponsor, your brand will be front and center—featured across every course, video, email series, and toolkit we deliver to coaches nationwide and internationally. Every resource that reaches them will carry your logo, making your support visible at every step of the impact journey.
- 200,000+ reached through WithAll’s trusted programs and campaigns.
- Custom audience targeting within the coaches network, by geography, age, interests, and more, to align with brand priorities.
- 12–24 ad and social placements over 12 months, driving brand visibility guided by your input to get in front of audiences you want to connect with.
- 12 months of logo placement on the What to Say Coaches program webpage header.
- 12 months of homepage visibility on WithAll.org and the What to Say Coaches sponsorship page.
- 12 months of logo integration across all course videos, toolkits, and materials.
- 12 months of logo inclusion in every program email to coaches.
- Exclusive sponsorship resources to engage employees and showcase your commitment.
- Annual Mission Impact Report with coach and youth outcomes, audience reach, and brand exposure metrics.
Teen Coaches Course Sponsor
$10,000
*Brand New Offering Launching in March 2026*
As the sponsor of our What to Say Coach Certification for middle school, high school, and collegiate coaches, your brand will power resources that help coaches create healthy, body-positive environments and identify eating disorder warning signs. The course includes a short video and toolkit—both branded with your logo.
- 150,000+ reached through WithAll’s trusted programs and campaigns.
- Custom audience targeting within the coaches network, by geography, age, interests, and more, to align with brand priorities.
- 10-16 ad and social placements over 12 months, driving brand visibility guided by your input to get in front of audiences you want to connect with
- 12 months of logo placement on the What to Say Coach Certification webpage.
- 12 months of homepage visibility on WithAll.org and the What to Say Coaches sponsorship page.
- 12 months of logo integration across teen coach course videos, toolkits, and materials.
- 12 months of logo inclusion in teen coach program email to coaches.
- Exclusive sponsorship resources to engage employees and showcase your commitment.
- Annual Mission Impact Report with coach and youth outcomes, audience reach, and brand exposure metrics.
Proudly sponsored by:
Proudly sponsored by:
Youth Coaches Course Sponsor
$7,500
Sponsor our five-week Coaches Challenge, equipping youth coaches to foster healthy body image and behaviors in athletes. Your logo will appear on weekly emails featuring key phrases, their impact, reflection prompts, and actionable steps for every practice and game.
- 125,000+ reached through WithAll’s trusted programs and campaigns.
- Custom audience targeting within the coaches network, by geography, age, interests, and more, to align with brand priorities.
- 6-12 ad and social placements over 12 months, driving brand visibility guided by your input to get in front of audiences you want to connect with.
- 12 months of logo placement on the What to Say Challenge course webpage.
- 12 months of homepage visibility on WithAll.org and the What to Say Coaches sponsorship page.
- 12 months of logo integration across all youth coaches course materials.
- 12 months of logo inclusion in youth coaches program email to coaches.
- Exclusive sponsorship resources to engage employees and showcase your commitment.
- Annual Mission Impact Report with coach and youth outcomes, audience reach, and brand exposure metrics.
Coach's Guide Sponsor
$5,000
The What to Say Coach’s Guide offers quick tips, phrases, and mental health reminders that coaches can use right away on and off the field. Shared by parents and distributed at community events, this free resource delivers meaningful brand visibility while supporting coaches in empowering young athletes.
- 100,000+ reached through WithAll’s trusted programs and campaigns.
- Custom audience targeting within the coaches network, by geography, age, interests, and more, to align with brand priorities.
- 4-8 ad and social placements over 12 months, driving brand visibility.
- 12 months of logo placement on the What to Say Guide webpage.
- 12 months of homepage visibility on WithAll.org and the What to Say Coaches sponsorship page.
- 12 months of logo integration in the digital guide download.
- 12 months of logo inclusion in program emails to guide users.
- Exclusive sponsorship resources to engage employees and showcase your commitment.
- Annual Mission Impact Report with coach and youth outcomes, audience reach, and brand exposure metrics.
Proudly sponsored by:
Proudly sponsored by:
Coaches-Themed Tip of the Month Sponsor
$1,500
Our highly engaged What to Say community (45% email open rate) loves the free monthly tips and resources we share to help them support kids. Each year, we choose a month to feature special tips for coaches—and your brand can be the sponsor that makes it possible.
- 40,000+ reached through WithAll’s trusted programs and campaigns.
- Custom audience targeting within the coaches network, by geography, age, interests, and more, to align with brand priorities.
- 3-4 ad and social placements over 1 month, driving brand visibility.
- 1 month of logo placement on the What to Say Parents and Tip of the Month webpages.
- 6 months of homepage visibility on WithAll.org and the What to Say Coaches sponsorship page.
- 1 month of logo integration on Parent and Coaches Tip of the Month email and featured resources.
- Exclusive sponsorship resources to engage employees and showcase your commitment.
- Annual Mission Impact Report with coach and youth outcomes, audience reach, and brand exposure metrics.
Meet Your Teammates
Every body deserves a place in the game.
Together, we can transform sport culture, equip coaches, and free athletes from food and body shame to play their best.